Lacoste and four other fashion companies have partnered with the Ellen McArthur Foundation in support of their fashion initiatives:

The Foundation’s work on Fashion started back in 2017 and brought together leaders from across the fashion industry to work with cities, philanthropists, NGOs, and innovators to create a circular economy for clothes. Make Fashion Circular now enters its fourth year, and has made strides in redesigning the fashion industry, including establishing its vision and demonstrating that creating clothes for a circular economy is possible today through projects like The Jeans Redesign – where some of the biggest names in fashion have, to date, put more than half a million pairs of circular jeans on the market.

The Foundation and its fashion Partners, including strategic partner H&M Group, will be working to drive momentum towards the Make Fashion Circular vision where clothes, products (apparel, footwear, accessories) are used more, made to be made again, and made from safe and recycled or renewable inputs. As Partners of the world’s leading circular economy network, their collaborative efforts will be key to drive systemic change and scale solutions globally.

Read the full press release on the Foundation website.